Living in South Africa, you’ve probably read a headline in the past six months that reads something like: “SA’s unemployment rate on the rise”. You’ve seen people on the street with signs reading “No job, please help”. Joblessness is an inescapable reality for more than a quarter of South Africans, and for more than a third or our youth. In fact, according to The Economist, we have the highest rate of unemployment for young people in the world. Cyril Ramaphosa has called youth unemployment the greatest challenge to social development in South Africa.
So, what can we do about it?
A recent article in this publication by Sandiso Sibisi from the United Nations Development Programme explains that South Africa needs to help young South Africans move away from being jobseekers and towards becoming job creators. Entrepreneurship has been hailed as the key to improving employment rates and growing our economy. City Press’s Tanya van Lill recently wrote: “Entrepreneurial activity has proved to have a significant and far-reaching influence on a country’s economy – from creating employment to upskilling new entrants into the job market and socioeconomic development. It is for this reason that the National Development Plan predicts that by 2030, small, medium and micro enterprises (SMMEs) will generate 90% of the intended 11-million new jobs. But South African SMMEs do not appear to be on track to reach this goal.”
What is my point?
To aid the plight for economic growth, and to give a boost to budding entrepreneurs, EngineerIT is introducing a new monthly feature: Start-up Spotlight. Our aim is to give some exposure to a company that is still getting on its feet, to introduce it to the market and, ideally, help it make solid business connections. We will be featuring one start up each month that fits our criteria, in print and online. As an added bonus, at the end of each year we will randomly select one of these featured companies to receive a free A4 advert to use in the following January print edition and e-zine.
To be eligible for this feature, the company has to be formally registered, have a website, and be less than 18 months old. Additionally, it needs to be relevant to the markets we serve by either servicing the relevant engineering sub-sectors, or by making use of technology commonly discussed in this publication.
Submissions can be emailed to email@example.com. Companies will be selected based on their relevance to our target market, at the discretion of the editorial team.
Please circulate this information, and let’s contribute to a thriving economy.